Location: Nagpur , Maharashtra , India
Salary: ₹ 2,50,000 - 3,50,000
Description:
Key responsibilities:
A. Content creation:
1. Develop creative and engaging content for our website, blog, and social media platforms.
2. Write compelling product descriptions, articles, and promotional content that align with the brand voice and marketing objectives.
3. Collaborate with the marketing team to generate ideas and create content for various campaigns.
B. SEO optimization:
1. Conduct keyword research and integrate SEO best practices to enhance content visibility and search engine rankings.
2. Optimize content for search engines while maintaining a natural and engaging writing style.
C. Brand consistency:
1. Ensure consistency in brand messaging and tone across all content platforms.
2. Uphold and contribute to the brand's identity and guidelines through written content.
D. Research and stay informed:
1. Stay updated on industry trends, competitor activities, and relevant topics to generate fresh and relevant content ideas.
2. Conduct research to support the creation of accurate and informative content.
E. Collaboration:
1. Work closely with cross-functional teams, including marketing, design, and product development, to ensure content alignment with overall brand strategies.
Other requirements
1. Bachelors degree in English, journalism, marketing, or a related field.
2. Proven experience as a content writer or similar role.
3. Strong portfolio showcasing diverse writing samples.
4. Excellent writing, editing, and proofreading skills.
5. Familiarity with SEO principles and content optimization.
6. Creative thinker with a keen eye for detail.
7. Ability to meet deadlines and work in a fast-paced environment.